The Realtor Sales Funnel

Realtor friends, as 100% commissioned salespeople, you want to make sure that we get the greatest return (closings) on the time that you spend doing your job, right?    To achieve more sales and to do so more efficiently requires a conscious understanding of our industry’s sales funnel.    What is a Sales Funnel?  …

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we are in a recession: Here’s how to thrive

Realtor friends, let’s address the elephant in the room: our industry is in a recession. The US economy may still be growing, but with the jump in interest rates over the past 20 months and tight inventory, we have experienced four consecutive quarters of negative growth (a recession is defined as two consecutive quarters of…

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