We all know this to be true: The best real estate business is repeat and referral business! But how do you go about asking for more referrals without sounding salesy? Asking for referrals can sometimes feel awkward or uncomfortable, especially with friends and family! However, with the right approach and a bit of practice, you can make this a natural part of your interactions with your Sphere of Influence. Here are two effective techniques I’ve ...

When speaking with clients and prospects, should you be speeding up your speech, or perhaps taking it down a notch? Does it even matter? Believe it or not, it does ... a lot! Pace of speech is a crucial aspect of a communication technique known as "mirroring and matching." This topic is so rich and multifaceted that we could explore it from many angles, but this blog post's focus is on pace of speech . ...

Earlier this month, we identified that: 1) without leads, nothing happens; and 2) booking an appointment with someone who has a real estate need is the best metric to project future sales success. Generating leads is primarily done by activities: holding an open house, going to networking events, calling your sphere, talking to FSBOs, taking a sign call, etc. Once you are ear-to-ear, face-to-face, or event keyboard-to-keyboard with a lead, moving that lead down the ...