Business Growth
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What to say when you door knock
| Business Growth, Scripts & Dialogues, Sellers
Are you thinking about how to grow your listing inventory for next year? One of the most overlooked—but incredibly effective—ways to do so is door-knocking. It may sound old-school, but it’s hands-down the most efficient, consistent, and low-competition strategy for generating future listings. Preparation is Key Before you head out, preparation makes all the difference. Start by gathering a few offer sheets from listings that received multiple offers. If you’re new to real estate and ...
Here’s the fastest way to grow your home sales this year
| Business Growth, Real Estate Team, Real Estate Teams
Are You Looking to Sell More Homes in 2025? Here's the Solution Are you asking yourself, “What can I do to sell more homes in 2025?” It’s a common question as we near the end of the year. With less than half of the year left, it’s the perfect time to assess what changes could give your business the boost it needs to hit new milestones. If you’re looking for a real solution, here’s the ...
What to include in your client newsletter
| Business Growth, Marketing, Sphere of Influence
If you're looking to generate more repeat and referral business, there’s one tool that should be at the top of your list: a digital newsletter. It’s cost-effective, easy to distribute, and most importantly—it keeps you top of mind. To make it impactful (and isn't regarded as spam by your Sphere on Influence), you need the right content. Here are the essential elements that will help you connect with your sphere and drive more business: 1. ...
What to do your first 30 days in the business
| Business Growth, Career Development, Real Estate Team, Realtor Professional Development
Congratulations on receiving your real estate license! This is a huge milestone, and as you step into the world of real estate, it’s important to hit the ground running. In your first 30 days, the amount of things you need to learn and do is overwhelming. So what should you focus on? Let me make it simple: focus only on activities that will help you make a sale. Period. Here’s a simple roadmap for what ...
What are the three best lead sources for 2025?
| Business Growth, Leads
New year, new opportunities! Last year saw a landmark legal settlement and commensurate compliance and compensation rules. The market continues to be tight, and rates haven't come down as we had all hoped this time last year. All of this begs the question: what are the best 3 lead sources to focus on in 2025? While there are numerous options available, understanding the categories of lead sources can help you focus your efforts. Let's break ...
Will you choose ego or income in 2025?
| Business Growth, Real Estate Team, Real Estate Teams, Realtor Efficiency, Sales
As 2024 wraps up and we edge closer to 2025, it's time for some hard-hitting introspection, especially in terms of career trajectory and financial goals. My guess is that after a tough 2024, a majority of agents didn't hit their financial goals. 2025 is looking a lot like more of the same, so you're not going to hit your goals doing the same thing in 2025. So here's the question: for 2025, will you choose ...
The Best 3 Lead Sources for New Agents in 2025
| Business Growth, Career Development, Leads
As we enter 2025, the real estate market is not easy, and will be a tough nut to crack for new or recently licensed agents. When there are a record low number of transactions out there, how do you find clients without spending a lot of money? Here are three top lead sources for newer agents on a budget, along with a bonus tip for those looking to expand their listing portfolio: 1. Sphere of ...
Which social media platform should I focus on?
| Business Growth, Concepts & Ideas, Social Media
We all know that having a strong social media game leads to more repeat and referral business from your sphere. Rather than dilute your efforts by trying to master all of the platforms, just pick one to start. But which one? Here’s a breakdown of the key platforms to consider and how to optimize your social media strategy for real estate success: Understanding Your Audience The first step in determining which social media platform to ...
Should I get a new designation this Fall/Winter?
| Business Growth, Career Development
As we enter the off-season in real estate, many agents ask themselves if acquiring a Realtor designation is a wise use of time. While some view it as a potential boost to their credentials, I question its immediate and/or direct impact on your business. Here’s a deeper look at both sides of the argument to help you decide if pursuing a designation is right for you during this slower period: The Case Against Designations I'll ...
Here’s how to actually hit your annual sales goals
| Business Growth, Business Plan, Goals Hacks
Last week we reviewed that you do, in fact, need a business plan if you want your life and your finances to look differently than they did this year. The problem is that most agents make lofty goals for themselves, write them down, and never look at them again. So how do you make sure you actually stay on track to hit your goals? The Importance of Tracking Tracking your progress is crucial—it transforms your ...
