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How do I craft a compelling value proposition?
| Business Plan, Concepts & Ideas, Real Estate Strategies
In Cincinnati, there are over 6,000 Realtors in our local Board. Why should your prospective client choose you over the other 5,999 Realtors? Creating a value proposition that stands out in the competitive real estate market can be the difference between just another agent and the go-to professional for your clients. Your ...
How should I pay a showing assistant?
| Buyers, Leverage, Real Estate Buyers
Are you feeling overwhelmed with the number of buyer clients you’re juggling, or maybe struggling to find the time to show all those homes? If so, you might want to consider working with a showing assistant. But before your hire one the question is: How do you compensate one fairly? What Is ...
How Open-Minded Are You?
| Scripts & Dialogues
Ready to improve your ability to communicate with your clients and help them move forward in their thinking? One phrase that can make all the difference in how your message is received is “How open minded are you to...” In real estate - really in all service-based sales - your income will ...
What are the three best lead sources for 2025?
| Business Growth, Leads
New year, new opportunities! Last year saw a landmark legal settlement and commensurate compliance and compensation rules. The market continues to be tight, and rates haven't come down as we had all hoped this time last year. All of this begs the question: what are the best 3 lead sources to focus ...
Will you choose ego or income in 2025?
| Business Growth, Real Estate Team, Real Estate Teams, Realtor Efficiency, Sales
As 2024 wraps up and we edge closer to 2025, it's time for some hard-hitting introspection, especially in terms of career trajectory and financial goals. My guess is that after a tough 2024, a majority of agents didn't hit their financial goals. 2025 is looking a lot like more of the same, ...
How to Save 15.3% in Your 2024 Taxes
| Financial Planning, Money Management, Taxes, Wealth Building
As real estate agents, maximizing your income isn't just about closing more deals—it's also about smart financial management, particularly when it comes to taxes. One strategic approach that many successful realtors utilize is forming an S-Corporation to save significantly on taxes. If you're making over $75,000 a year, this could be a ...
The Best 3 Lead Sources for New Agents in 2025
| Business Growth, Career Development, Leads
As we enter 2025, the real estate market is not easy, and will be a tough nut to crack for new or recently licensed agents. When there are a record low number of transactions out there, how do you find clients without spending a lot of money? Here are three top lead ...
Are Written Affirmations Stupid?
| Goals Hacks, Life Hacks
In the world of real estate and beyond, the practice of writing down affirmations can often be met with skepticism. Many people question whether something as simple as writing down your desires and intentions can genuinely impact your success and productivity. So are affirmations an empowering visualization habit that accelerate goal-getting, or ...
The Single Greatest Investment Strategy for Realtors
| Sellers, Wealth Building
Building wealth through real estate is a primary motivator for the majority of the Realtors that I lead and coach. The single most effective way to build wealth in real estate? By asking yourself a simple question each time you go to a seller's home to list it: Do I want to ...
Which social media platform should I focus on?
| Business Growth, Concepts & Ideas, Social Media
We all know that having a strong social media game leads to more repeat and referral business from your sphere. Rather than dilute your efforts by trying to master all of the platforms, just pick one to start. But which one? Here’s a breakdown of the key platforms to consider and how ...
